Les Caves du Roussillon is a local wine shop located in Perpignan, offering a curated selection of regional wines. They needed an e-commerce solution that could help expand their local clientele and offer online purchasing. Our mission was to bring the warmth of the physical store into a smooth, conversion-optimized online experience.
Les Caves du Roussillon
About the Project
Year
2019
Client
Les Caves du Roussillon
Services
Creative
Marketing
WebExpertise
Web Design
We designed a warm and inviting digital storefront that mirrors the in-store experience. The design emphasizes authenticity, terroir, and usability with intuitive navigation, filters by wine type, and strong visual product presentation.
Wordpress & Woocommerce
We developed a full e-commerce (Woocommerce) platform on WordPress with secure payment, cart management, and product inventory. SEO was baked into the development process to ensure the site ranks well on local and wine-related queries.
SEO Optimisation
We implemented keyword-rich product pages, schema markup, alt text for all wine visuals, and geolocated metadata to improve local visibility. The site structure supports both user navigation and search engine indexing.
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