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Agency of Record Agency

Your strategic partner for paid media planning & execution

An agency of record manages your full media ecosystem — from planning and creative to performance and reporting. At Matterz, we act as your strategic partner across every paid channel.

Paid Media Planning

Strategic oversight across every Ad channel

We act as your dedicated partner for all paid media efforts — managing planning, budgets, messaging, and platform alignment to ensure your campaigns scale efficiently.

Paid Media Management

Campaigns managed for maximum return

We oversee day-to-day campaign operations across all platforms, continuously optimizing for performance and ROI while aligning with your goals.

Display & Programmatic Ads

Reach audiences across the open web

We build, launch, and manage display and programmatic campaigns that increase reach, impressions, and conversions — with full control over targeting and bidding.

Have a project or challenge in mind?

Whether you need strategic insight, creative execution, or a full digital rollout — we help ambitious brands turn ideas into impact. Let’s shape what matters together.

Let's talk

Creative Campaign Strategy

Campaign concepts that resonate

We design full-funnel creative strategies — from messaging to visuals — that connect emotionally and convert effectively across media formats.

Trade Media Publishing

Establish credibility in your industry space

We place your brand in niche trade publications and online networks to reach high-value audiences. From negotiations to placement, we handle it all.

Audience Identification & Targeting

Know exactly who to reach — and how

We define, segment, and refine your audience using first- and third-party data. Our targeting ensures efficiency across demographics, interests, and behaviors.

Performance Analytics

Track, measure, and improve across every channel

We deliver custom dashboards and insights across all platforms. From impressions to conversions, we help you understand what’s working — and what to optimize next.

Have a project or challenge in mind?

Whether you need strategic insight, creative execution, or a full digital rollout — we help ambitious brands turn ideas into impact. Let’s shape what matters together.

Let's talk

Related Services

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Paid Search

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Frequently
Asked
Questions

A media agency of record manages your entire paid media strategy — including planning, buying, creative execution, programmatic, and performance tracking.
It’s for companies that want a single, trusted partner to oversee all aspects of their paid media — from strategy to reporting — across every channel.
It brings consistency, efficiency, and strategic oversight to your media investments. With one team owning the process, you reduce waste and increase results.

We help you build, launch & scale

Starting from scratch or stuck in the middle?

We’ll help you find clarity, choose the right direction, and take action with confidence.

Let's talk