At Matterz, we build connected data ecosystems for ambitious brands. As a tracking and attribution agency, we help you measure what works — and fix what doesn’t. From tag management and UTM strategy to attribution modeling and real-time dashboards, we turn fragmented campaign data into clear, actionable insights.
We implement GA4, Meta Pixel, LinkedIn Insight Tag, and custom events to track your key website interactions. From page views and button clicks to conversions and revenue — every signal is mapped to your funnel, without data loss or noise.
We go beyond last-click. Our cross-channel attribution models map how users move through your funnel across platforms — from search to social, from email to direct. Know which touchpoints actually influence conversions — and which don’t.
We define a clear UTM naming convention, apply consistent tagging across platforms, and implement link management tools to clean up your analytics. No more dirty data. Just clean insights that make sense.
We help ambitious brands track smarter, attribute accurately, and scale with confidence. If your performance data isn’t telling the whole story — we’ll help you rewrite it.
We implement and maintain tag management systems like Google Tag Manager to ensure your tracking setup is flexible, accurate, and secure. Need to add a new tag? Change an event? No dev ticket required.
We build custom dashboards in Looker Studio, HubSpot, or Notion that consolidate your key KPIs — across channels, audiences, and funnel stages. No more tab-hopping. Just one clear view of your performance.
We audit your current analytics setup for errors, inconsistencies, and blind spots. Then we fix what’s broken — optimizing your tracking, cleaning your data, and helping you make decisions you can trust.
We help ambitious brands track smarter, attribute accurately, and scale with confidence. If your performance data isn’t telling the whole story — we’ll help you rewrite it.
We’ll help you find clarity, choose the right direction, and take action with confidence.